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EXPLORE ALL PRODUCTS

Sales

 
CRM

Comprehensive CRM platform for customer-facing teams.

CRM
 
Bigin

Simple CRM for small businesses moving from spreadsheets.

Bigin
 
Forms

Build online forms for every business need.

Forms
 
SalesIQ

Live chat app to engage and convert website visitors.

SalesIQ
 
Bookings

Appointment scheduling app for consultations with customers.

Bookings
 
Sign

Digital signature app for businesses.

Sign
 
RouteIQ

Comprehensive sales map visualization and optimal route planning solution.

RouteIQ
 
Thrive

Complete loyalty and affiliate management platform.

Thrive
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
Suites
CRM Plus

Unified platform to deliver top-notch customer experience.

CRM Plus

Marketing

 
Social

All-in-one social media management software.

Social
 
Campaigns

Create, send, and track targeted email campaigns that drive sales.

Campaigns
 
Forms

Build online forms for every business need.

Forms
 
Survey

Design surveys to reach and interact with your audience.

Survey
 
Sites

Online website builder with extensive customisation options.

Sites
 
PageSense

Website conversion optimization and personalisation platform.

PageSense
 
Backstage

End-to-end event management software.

Backstage
 
Webinar

Webinar platform for webcasting online webinars.

Webinar
 
Marketing Automation

All-in-one marketing automation software.

Marketing Automation
 
LandingPage

Smart landing page builder to increase conversion rates

LandingPage
 
Publish

Manage all your local business listings on a single platform.

Publish
 
SalesIQ

Live chat app to engage and convert website visitors.

SalesIQ
 
Sign

Digital signature app for businesses.

Sign
 
Thrive

Complete loyalty and affiliate management platform.

Thrive
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
NEW
LeadChain

Sync, manage, and convert leads across channels seamlessly.

LeadChain
 
NEW
CommunitySpaces

Online community platform for individuals and businesses to grow their network and brand.

CommunitySpaces
 
Suites
Marketing Plus

Unified marketing platform for marketing teams.

Marketing Plus

Commerce and POS

 
Commerce

eCommerce platform to manage and market your online store.

Commerce

Service

 
Desk

Helpdesk software to deliver great customer support.

Desk
 
Assist

Remote support and unattended remote access software.

Assist
 
Lens

Interactive remote assistance software with augmented reality.

Lens
 
FSM

End-to-end field service management platform for service businesses.

FSM
 
SalesIQ

Live chat app to engage and convert website visitors.

SalesIQ
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
Solo

The all-in-one toolkit for solopreneurs.

Solo
 
Bookings

Appointment scheduling app for consultations with customers.

Bookings
 
Suites
Service Plus

Unified platform for customer service and support teams.

Service Plus

Finance

 
Books

Powerful accounting platform for growing businesses.

Books
 
FREE
Invoice

100% Free invoicing solution.

Invoice
 
Expense

Effortless expense reporting platform.

Expense
 
Inventory

Powerful stock management and inventory control software.

Inventory
 
Billing

End-to-end billing solution for your business.

Billing
 
Checkout

Collect payments online with custom branded pages.

Checkout
 
NEW
Payroll

Payroll software with automated tax payments and filing.

Payroll
 
Solo

The all-in-one toolkit for solopreneurs.

Solo
 
Practice

Practice management software for accounting firms.

Practice
 
Sign

Digital signature app for businesses.

Sign
 
Commerce

eCommerce platform to manage and market your online store.

Commerce
 
Suites
Finance Plus

All-in-one suite to manage your operations and finances.

Finance Plus

Email and Collaboration

 
Mail

Secure email service for teams of all sizes.

Mail
 
Meeting

Online meeting software for all your video conferencing & webinar needs.

Meeting
 
Writer

Word processor for focused writing and discussions.

Writer
 
Sheet

Spreadsheet software for collaborative teams.

Sheet
 
Show

Create, edit, and share slides with a sleek presentation app.

Show
 
Notebook

Beautiful home for all your notes.

Notebook
 
Cliq

Stay in touch with teams no matter where you are.

Cliq
 
Connect

Employee experience platform to communicate, engage, and build positive employee relations.

Connect
 
Bookings

Appointment scheduling app for consultations with customers.

Bookings
 
TeamInbox

Shared inboxes for teams.

TeamInbox
 
WorkDrive

Online file management for teams.

WorkDrive
 
Sign

Digital signature app for businesses.

Sign
 
Office Suite

Powerful collaborative work platform for teams.

Office Suite
 
Office Integrator

Built in document editors for web apps.

Office Integrator
 
ZeptoMail

Secure and reliable transactional email sending service.

ZeptoMail
 
Calendar

Online business calendar to manage events and schedule appointments.

Calendar
 
Learn

Knowledge and learning management platform.

Learn
 
Voice

Cloud Contact Center Software for businesses.

Voice
 
ToDo

Collaborative task management for individuals and teams.

ToDo
 
Tables

Work management tool to connect people, processes, and information.

Tables
 
FREE
PDF Editor

Collaborative online PDF editing tool.

PDF Editor
 
Suites
Workplace

Application suite built to improve team productivity and collaboration.

Workplace

Human Resources

 
People

Organize, automate, and simplify your HR processes.

People
 
Recruit

Intuitive recruiting platform built to provide hiring solutions.

Recruit
 
Expense

Effortless expense reporting platform.

Expense
 
Workerly

Manage temporary staffing with an employee scheduling solution.

Workerly
 
NEW
Payroll

Payroll software with automated tax payments and filing.

Payroll
 
Shifts

Employee scheduling and time tracking app.

Shifts
 
Sign

Digital signature app for businesses.

Sign
 
Suites
People Plus

Comprehensive HR platform for seamless employee experiences.

People Plus

Security and IT Management

 
Creator

Build custom apps to simplify business processes.

Creator
 
Directory

Workforce identity and access management solution for cloud businesses.

Directory
 
FREE
OneAuth

Secure multi-factor authenticator (MFA) for all your online accounts.

OneAuth
 
Vault

Online password manager for teams.

Vault
 
Catalyst

Pro-code platform to build and deploy your apps.

Catalyst
 
Toolkit

Complete resource for any admin-related lookup queries.

Toolkit
 
Lens

Interactive remote assistance software with augmented reality.

Lens
 
Assist

Remote support and unattended remote access software.

Assist
 
QEngine

Test automation software to build, manage, execute, and report testcases.

QEngine
 
NEW
RPA

Automate manual, tedious, and repetitive tasks easily.

RPA

BI and Analytics

 
Analytics

Modern self-service BI and analytics platform.

Analytics
 
Embedded BI

Embedded analytics and white label BI solutions, tailored for your needs.

Embedded BI
 
DataPrep

AI-powered data preparation service for your data-driven organization.

DataPrep
 
NEW
IoT

Harnessing IoT analytics for real-time operational intelligence.

IoT

Project Management

 
Projects

Manage, track, and collaborate on projects with teams.

Projects
 
Sprints

Planning and tracking tool for scrum teams.

Sprints
 
BugTracker

Automatic bug tracking software for managing bugs.

BugTracker
 
Solo

The all-in-one toolkit for solopreneurs.

Solo

Developer Platforms

 
Creator

Build custom apps to simplify business processes.

Creator
 
Flow

Automate business workflows by creating smart integrations.

Flow
 
Catalyst

Pro-code platform to build and deploy your apps.

Catalyst
 
Office Integrator

Built in document editors for web apps.

Office Integrator
 
ZeptoMail

Secure and reliable transactional email sending service.

ZeptoMail
 
QEngine

Test automation software to build, manage, execute, and report testcases.

QEngine
 
Tables

Work management tool to connect people, processes, and information.

Tables
 
NEW
RPA

Automate manual, tedious, and repetitive tasks easily.

RPA
 
NEW
Apptics

Application analytics for all apps.

Apptics
 
Embedded BI

Embedded analytics and white label BI solutions, tailored for your needs.

Embedded BI
 
NEW
IoT

Build, deploy, and scale IoT solutions for connected businesses.

IoT
 
DataPrep

AI-powered data preparation service for your data-driven organization.

DataPrep

IoT

 
NEW
IoT

Low-code IoT platform and solutions for connected businesses.

IoT

Search Result

 
CRM Plus

Unified platform to deliver top-notch customer experience.

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CRM Plus
 
Service Plus

Unified platform for customer service and support teams.

Try now
Service Plus
 
Finance Plus

All-in-one suite to manage your operations and finances.

Try now
Finance Plus
 
People Plus

Comprehensive HR platform for seamless employee experiences.

Try now
People Plus
 
Workplace

Application suite built to improve team productivity and collaboration.

Try now
Workplace
 
Marketing Plus

Unified marketing platform for marketing teams.

Try now
Marketing Plus
 
All-in-one suite

Zoho One

The Operating System for Business

Run your entire business on Zoho with our unified cloud software, designed to help you break down silos between departments and increase organizational efficiency.

TRY ZOHO ONE
Zoho One
Zoho Marketplace

With over 2000 ready-to-use extensions across 40+ categories, connect your favorite business tools with the Zoho products you already use.

EXPLORE MARKETPLACE
Marketplace

Drive more sales with our effective lead management system

Converting a lead into a potential buyer depends on efficient communication and nurturing. From lead generation, to scoring, to conversion, Zoho CRM's lead management software ensures proper follow-up to move your leads through the sales pipeline.

CRM Software benefits | Zoho CRM

Here's how we can help you

  • Identify quality leads from a pool of incoming leads
  • Measure ROI from your online ad spend 
  • Nurture promising leads to conversion
  • Engage with leads closely across multiple touch points
  • Analyze and track key information about leads

What is lead management?

Lead management is a systematic process in which incoming leads are qualified, analyzed, and nurtured so that they can be converted into new business opportunities. In a typical sales process, leads from multiple channels enter your lead management system, and the sales-ready leads are converted into deals. You need to have a lead management platform in place if you want to make the most of prospects who are interested in your product or service.

Zoho CRM has been consistently rated as the best lead management solution by both customers and experts. With a comprehensive set of lead management features for businesses of all sizes and types, your sales reps can now convert more leads in less time, and with less effort. From lead generation to conversion and analysis, take a look at some of the popular ways that you can find sales success with Zoho's lead management system.

What is lead management
  • Generate
  • Enrich
  • Distribute
  • Nurture
  • Convert
  • Analyze

Smart web forms for lead generation

Never miss out on any high-intent lead visiting your website. Zoho CRM helps you capture leads from your landing pages hosted on WordPress, Unbounce, Joomla, and other content management systems with ease, without typing a single line of code.

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Web forms for lead generation - CRM

Scan business cards on the go

Turn your business cards into contacts in Zoho CRM. Scan business cards and QR codes using the Card Scanner app and instantly push new contact information into CRM. Not only do you have a safe repository of all your business cards online, you get to stay updated with their business regularly through the prowess of Zoho CRM.

Learn More

From leads to happy, engaged customers

Having a live chat system on your website is the best way to engage with your incoming prospects. In fact, live chat is the most preferred communication channel when a lead lands on a website. Engage with your visitors more personally and convert them to leads right from your chat window.

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Capture CRM leads through live chat

See tweets from your prospects inside CRM

Add your Twitter profile to your CRM to stay updated on all the likes, mentions, and replies that your business gets. Zoho CRM automates this lead generation so that you can assign an immediate follow up action to every incoming Twitter lead.

Learn More
Twitter integration - CRM

Discover new leads from Facebook 

Generate quality leads from Facebook and have all your lead information synced in your CRM. Use Facebook lead ads to target custom audiences, understand their preferences, and tweak your sales pitch to maximize the chances of winning the deal.

Learn More
Facebook leads ads in CRM software

Zia for lead enrichment

The more information that you get about your leads, the higher the chances of converting the lead. Zia's data enrichment functionality looks for more information about each lead based on the primary information you have added about the lead, thus making your future lead nurturing process more enriched.

AI lead enrichment CRM

Better lead engagement through scoring rules

Dealing with a large number of leads every day makes it difficult to determine which ones to focus on. Scoring rules in Zoho CRM's lead management tool lets you prioritize your sales leads with positive and negative scoring to ensure faster conversions. Use sales lead management processes to set your leads individually or make a combination. If leads from a particular industry are where you want to direct your attention, or if trade shows are a promising avenue for your business, assign a higher score to those leads.

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Lead scoring CRM

Distribute leads automatically

Pre-defined workflow rules let you assign leads to sales reps based on geography, product, or department. You can also use round-robin queues to route leads equally and optimize follow-ups. Ensure that you don't miss out on leads just because of improper customer engagement methods.

Automated lead distribution in CRM

Nurture more leads through omnichannel communication 

Don't just engage through email, make full use of Zoho CRM's omnichannel communication mediums to connect with your leads. Nurture leads through social media, telephone, live chat, and even in person. If webinars are your thing, you can integrate Zoho CRM with a host of popular online webinar hosting products and conduct lead nurturing webinars online and sync all your webinar related information to your CRM.

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Multi channel CRM for lead nurturing

Create and send targeted email campaigns

Engage prospects at every stage of the sales funnel through effective email marketing campaigns. Create targeted campaigns for strategically important customers in your mailing list based on a variety of parameters such as previous engagement, geography, and purchase history. Email analytics in Zoho CRM also help you identify the emails that have worked well and the ones that need immediate course correction.

CRM email campaigns for lead nurturing

Convert leads to deals

When leads are willing to buy your products or services, turn them into deals with just a click. While converting, you can also create immediate follow-up tasks. Zoho CRM's mobile app helps you convert your promising leads to deals faster. Moreover, automatic data association of leads to contacts or accounts means that all your lead information is successfully retained and associated to a contact's information.

CRM for lead conversion

Know which ad campaigns bring you quality leads

Zoho CRM integrates with Google Ads to bring you a complete picture of your online ad spending and how much revenue each campaign generates. With this integration, you will know the ideal set of keywords that convert, cost per conversion information, and personalize your sales pitch accordingly.

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Google Ads CRM for lead analytics

Use Zoho CRM's built-in analytics functionality

Measure the number of leads that you've brought in, the conversion rates for different lead sources, sales reps who convert the most, and more, using Zoho CRM's built-in analytics functionality.

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Zoho CRM analytics for lead conversion